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Building a brand

Rosina Webb (Energise & Associates) and Simon Pound (Vend) share tips on getting the most out of your brand and what you can do to influence how people talk about it.


They explain why what a brand stands for -  its values, beliefs, culture and behavior - matters much more than the idea and the logo.


Join the Facebook Community for NZ Business

Kiwi business people are innovative thinkers, resilient and full of world-changing ideas. Here at Spark, we want to create a community for NZ businesses to connect, learn, contribute and advise one another along the journey. We need you to help us grow our network.

No matter how big or small your business, join us for tips and tricks, advice and exclusive access to some of New Zealand’s most successful business minds.

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